Senior Housing News* articles I have written about sales and marketing:
- 4 Ways Your Senior Living Tour Needs to Change
- Behind the Biggest Mistakes in Senior Living Tours
- Providers Shorten Sales Cycle With New Approach to Online Leads
- 3 Senior Housing Marketing Strategies That Deliver Results
- What Senior Living Sales Needs to Learn about Hook, Line and Sinker
- Making the Case for Price Transparency in Senior Living
- Reputation Management: Why Bad Reviews Can Be Good Business
- Why ‘Social Marketing’ Doesn’t Just Mean ‘Social Media’
- Senior Living and Hospital Referrals: Are You on the Magic List?
- Mystery Shopping Reveals Failing Marks for Senior Living Sellers
- 5 Secrets of a Top-Performing Senior Living Salesperson
- 20 Dos and Don’ts When Advertising to Baby Boomers
- Inside the Senior Living Search Misnomer
*Note: Senior Housing News follows most AP Style guidelines, but also has its own style.
Emily Malott 